The Qatar Tourism Authority, in an effort to boost tourist inflow into the country, has announced the launch of a new shopping festival named ‘Shop Qatar.’
The event’s first edition, under the slogan ‘A Brand New Tradition,’ will run from January 7 to February 7 and will offer mega discounts on popular brands, cash prizes of up to QR4m and special offers on flights and hotel bookings.
The event will also boast of entertainment activities including Cats the Broadway musical, live music concerts and 15 stand-up comedy acts.
The festival, which aims to target regional visitors, will offer discounts of up to 50% on a range of consumer goods including clothes, electronics, cosmetics and accessories for men, women and children.
The newly-opened Mall of Qatar, Ezdan Mall, Hyatt Plaza, Al Khor Mall, Lagoona Mall, Gulf Mall, Landmark, Dar Al Salam Mall, The Gate and The Pearl-Qatar will be a part of the celebrations.
In a move to support local entrepreneurs, Shop Qatar will also feature local products designed by students of Virginia Commonwealth University in Qatar and other local designers. They will be on display at a variety of pop-up stores throughout the participating malls.