Sber's retail customer base grew by 10 million with its 2021-2023 strategy

Sber's retail customer base grew by 10 million with its 2021-2023 strategy

Qatar Living
By Qatar Living

As part of Global Investor Day, the Sber team reviewed the results of the company's 2021-2023 Strategy and talked about its new Development Strategy to 2026. As a result of the 2021-2023 strategy, Sber's retail customer base grew by 10 million to 108 million, while it picked up 500,000 new corporate clients to reach a total of 3.2 million. The team has provided resilience and innovative development by ensuring technological independence and achieving a breakthrough in AI transformation.

The financial goals of Strategy 2026 are return on equity >22% in each year of the Strategy, total capital adequacy ratio Н20.0 >13.3%, and dividend disbursements of 50% of the Sber Group's net profit. Sber will spend the next 3 years preparing for the transition to a human-centric organization. This complex transformation will impact three key spheres technology with the focus on developing a new generation of AI, business model in all areas, and culture.

In its new strategy cycle, Sber has a special focus on shaping its long-term vision. Technology, above all artificial intelligence (AI), is becoming the key factor defining today's world and the future. One of the key challenges is to place technology at the service of mankind. Sber's business model is centred around people, their interests and aspirations. AI is becoming mankind's personal assistant – expanding everyone's capabilities and helping people to tap their potential. This represents a step by Sber towards human-centricity.

Taking part in the event were Herman Gref, CEO and Chairman of the Executive Board,  Kirill Tsarev, First Deputy Chairman of the Executive Board, Alexander Vedyakhin, First Deputy Chairman of the Executive Board, Andrey Belevtsev, Senior Vice President, СТО – Head of Technology Block, and Taras Skvortsov, Vice President, Head of Finance Block.

Herman Gref, CEO and Chairman of the Executive Board of Sberbank, said, “The consumer model in which the customer is viewed exclusively as a source of income will become a thing of the past. The task of the new business is to help the customer be flexible and adaptive in an unstable world. We need to create tools that will meet and surpass the customers' expectations. We need to learn to treat each of our customers, every human being, as we would treat ourselves.”

“We want to become one of the first human-centric companies, one that will help people to tap their potential and survive amidst today's overabundance of technology and information. Artificial intelligence can become a personal assistant to every human being – an assistant in analyzing and processing huge volumes of information, setting goals, and correctly prioritizing and organizing our lives, an assistant which will help to expand people's capabilities and free them from routine activities," Herman Gref added.

Alongside its long-term priorities, Sber will devote particular attention to developing and creating best customer experience, improving performance, providing reliable and safe services, and accelerated deployment of AI in every area of the business.

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