Bedaya Center promotes local fashion startups at the Heya's fashion exhibition 2020

Bedaya Center promotes local fashion startups at the Heya's fashion exhibition 2020

By JohnAndrews

The 17th edition of the Heya Arabian Fashion Exhibition featured the participation of Bedaya Center for Entrepreneurship and Career Development (Bedaya Center), a joint initiative by Qatar Development Bank and Silatech.

The event took place at the Doha Exhibition and Convention Center (DECC) at a limited capacity and was held under the patronage of Her Excellency, Sheikha Al Mayassa bint Hamad bin Khalifa Al Thani.

During the successful five-day exhibition, Bedaya promoted six fashion-related startup projects to highlight and encourage local talents, in addition to shedding a light on female entrepreneurs and their achievements.

Bedaya's participation was in line with the center’s continuous efforts to provide new platforms and avenues for promoting and selling products of entrepreneurial projects engaged in the fashion and haute couture industry.

Prior to the exhibition, Bedaya Center had announced the opening of registration through its website for fashion entrepreneurs keen to participate in the fashion exhibition at promotional prices.

Guidelines for participation required participating businesses to fall within the startup category, products to be designed or manufactured in Qatar, and the possession of a legal license.

Furthermore, Bedaya created a specialized committee to evaluate and select candidates based on specific criteria depending on the quality of products and their suitability for the event.

A panel discussion was also organized by Bedaya to discuss means of elevating and developing businesses operating in the fashion industry.

The panelists included Ms. Aysha Khalifa Al Romaihi, Head of Strategic Initiatives and Business Collaborations at Qatar Business Incubation Center (QBIC), and Mrs. Maha Al Sulaiti, Acting Director of the Msheireb Cultural Forum who talked about the opportunities available to entrepreneurs in the fashion industry, and the various entities that would help entrepreneurs enrich their careers.

Additionally, programs available for fashion-related projects and how to register for the required support were communicated.

Mr. Abdulla Faleh Al Saeed, Board Member and Acting General Manager of Bedaya Center, said:” We express our sincere gratitude to the National Tourism Council and the organizers of Heya Arabian Fashion Exhibition for their invitation and support to facilitate the participation of a group of local startup businesses under the umbrella of Bedaya Center. At Bedaya we continuously strive to support startups with special attention to female entrepreneurs, which reflects the ability of Qatari women to enter the working market and their ability to compete in various sectors”.

“Our participation in the 17th edition of HEYA exhibition with six projects owned by female entrepreneurs provided a perfect platform to showcase their skills and abilities. The expo was an opportunity for our participants to meet the aspirations of various segments of society by displaying their products in front of a large audience that was keen to be present to get acquainted with the most important fashion trends during the days of the exhibition,” he concluded.

---

Make sure to check out our social media to keep track of the latest content.

Instagram - @qatarliving

Twitter - @qatarliving

Facebook - Qatar Living

YouTube qatarlivingofficial

COVID-19 Banner
Log in or register to post comments

More from Qatar Living

MoPH explains procedure for COVID-19 vaccination at QNCC

MoPH explains procedure for COVID-19 vaccination at QNCC

In order to ensure the safety of society and an effective vaccination process, MoPH had explained that invitations for the vaccination will be sent in a gradual and phased manner.
Qatar's Almoez Ali appointed UNESCO ambassador

Qatar's Almoez Ali appointed UNESCO ambassador

Qatar's national team player and Al Duhail's forward, Almoez Ali, has recently been appointed a national ambassador for the United Nations Educational, Scientific and Cultural Organization (UNESCO) to support football as a global heritage of humanity.
PHCC begins administering Moderna vaccine at three health centers

PHCC begins administering Moderna vaccine at three health centers

The Primary Health Care Corporation (PHCC) has begun administering Moderna's COVID-19 vaccine in three of its health centers. These are Al Wajba, Lebaib, and Thumama.
QL Exclusive: An interview with the visual artist Mohammed Kamal Al Emadi

QL Exclusive: An interview with the visual artist Mohammed Kamal Al Emadi

Qatar Living speaks to visual artist, Mohammed Kamal Al Emadi, to learn more about his journey.
WATCH: QL Adventure Monster Bus tour in the desert

WATCH: QL Adventure Monster Bus tour in the desert

For this edition, QL Team took a ride through the mighty dunes in the exclusive off-road Monster Bus. This is an experience you would never want to miss, says the team.
WATCH: Qatar Living test drives Cadillac XT5 and Cadillac CT4

WATCH: Qatar Living test drives Cadillac XT5 and Cadillac CT4

Team Qatar Living took Cadillac’s stunning SUV, the XT5, and Cadillac’s equally captivating sedan, the CT4, for a test drive.
WATCH: Why is Toyota Land Cruiser so popular in Qatar?

WATCH: Why is Toyota Land Cruiser so popular in Qatar?

While there may be several other luxury and sports cars that catch your eye, you may wonder what it is about the Land Cruiser that makes it a popular pick by many in Qatar?
WATCH: QNB Stars League - Week 16 highlights

WATCH: QNB Stars League - Week 16 highlights

The 2020-21 season QNB Stars League’s Week 16 fixtures, held on Saturday and Sunday (February 13 and 14, 2021), witnessed hot action. A total of 11 goals were scored over six matches, all of which ended in victories.