Visit Qatar, the main marketing and promotional arm of Qatar Tourism, announced a new organisational structure that aligns with the National Development Strategy 2024-2030 and Tourism Strategy 2030.

This realignment is designed to strengthen Visit Qatar’s mission of increasing international visitor demand by cultivating Qatar’s diverse touristic offering.

The new organisational structure introduces key roles aimed at bolstering Visit Qatar’s capacity to develop new thrilling attractions and diversify the country’s events calendar.

Among the new appointments are specialists in digital products, festivals and events, financial management, and strategic project planning.

“As we continue to attract outstanding talent in line with the National Tourism Strategy 2030, Visit Qatar is pleased to unveil a new organisational structure that’ll empower us to further our mission of showcasing Qatar’s rich tourism offering and enhancing our global presence,” said Visit Qatar chief executive Abdulaziz Ali Al Mawlawi.

“With our new team members on board, we’re well positioned to drive innovation, manage large-scale events, and deliver exceptional experiences that will attract visitors from around the world,” he added.

Through its extensive network of international offices, digital platforms, and marketing campaigns, Visit Qatar is significantly broadening the country’s global reach.

As part of its strategic vision, Visit Qatar is dedicated to diversifying the nation’s offerings by organising a wide array of unique experiences, festivals, and events designed to captivate and attract visitors from around the world, while ensuring an exceptional and memorable experience for all in Qatar.

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