Leading automotive company is looking for an expert Social Media Specialist with minimum 5 years of experience of which at least 2 years must be in a GCC country.
Applicants with less than 5 years of relevant experience will not be considered.
Applicants with automotive/car industry experience will be given priority.
Roles & Responsibilities:
Work with Marketing Supervisor/Manager to develop and implement measurable social media strategies and campaigns and provide KPIs for measuring effectiveness.
Work with Graphic Designer & Animator to create engaging and visually appealing content for social media platforms including Facebook, Twitter, Instagram, LinkedIn, and YouTube.
Monitor and report on social media metrics, analysing data to make informed decisions and recommendations.
Stay up to date with social media trends, algorithms, and best practices, and incorporate them into campaigns.
Use social media listening tools like HootSuite, Sprout, Buffer, etc. to track and respond to brand mentions, trends, and conversation.
Identify & design audiences tailored to the automotive industry and run effective lead-generation campaigns.
Experience and Critical skills:
A Degree or Diploma in Digital and Social Media Marketing, Advertising, Marketing and Public Relations, Journalism, Internet Design, Business Management or related fields.
Previous social media marketing experience of at least 5 years with 2 years in a GCC country.
Knowledge of social media analytics and best practices, lead generation, ads, etc is a must.
Excellent creative skills and out-of-the-box thinking.
Ability to use your initiative and reasoning skills.