Doha Exhibition and Convention Centre (DECC) is all set to open its doors in November, Qatar Tourism Authority (QTA) Director of Exhibitions Hamad Al Abdan announced.

"DECC is fully completed. The operator has been appointed and is managing it now," Al Abdan told reporters.

With its spacious exhibition halls and ample parking space, the iconic convention centre is seen by many as having huge potential to draw large number of visitors and Al Abdan referred to its strategic location as its strength.

"The positive sign is the new centre is in the middle of shopping malls, hotels and apartment hotels with a walking distance of less than 400m which gives strength to this venue," he told the media on the sidelines of the launch of the eighth Heya Arabian Fashion Exhibition on Sunday. [The Peninsula]

One of the attractions of the convention centre is the massive space it will offer to event organisers.

The centre has five big halls that are column-free. Their combined area is more than 29,000 square metres and their height 18 metres.

The pillar-free halls will enable exhibition organisers to take in big machines, cars, boats and other heavy equipment easily inside the halls.

The vast spaces are enough to accommodate around 3,500 visitors at a time and the halls can be merged by removing partitioning.

With parking facility for nearly 5,000 vehicles and a multi-function hall, the convention centre spans an area of 90,000 square metres.

Before the DECC was completed, Al Dafna Hall at the Doha Sheraton was the biggest in Qatar that can accommodate around 2,500 visitors. The new centre will overtake Al Dafna hall in terms of capacity as average area ranging from 5,500sqm to 7,500sqm.