FIFA has announced that the Egypt vs Iran group-stage match has become the most-watched match of the 2026 FIFA World Cup so far in the Middle East and North Africa (MENA) region.
According to FIFA, the match attracted 107.4 million live viewers through beIN Sports, setting a new regional viewership record. FIFA noted that the figures are preliminary and represent same-night television audiences, with the final aggregated viewership figures to be released after the tournament concludes.
The match ended in a 1-1 draw, a result that secured Egypt's historic qualification to the Round of 32 for the first time in the nation's FIFA World Cup history. Egypt finished second in the group with five points, while Belgium topped the standings on goal difference following a 5-1 victory over New Zealand.
FIFA attributed the record-breaking audience to the drama of the match, which remained competitive until the final whistle. The historic qualification, combined with the high stakes of the encounter, generated exceptional interest among football fans across the region.
The milestone highlights the growing popularity of the FIFA World Cup in the Middle East and North Africa, while underscoring Egypt's landmark achievement in reaching the knockout stages for the first time.
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