Visit Qatar and Qatar Airways will once again showcase Qatar's world-renowned hospitality at Fanatics Fest NYC, returning with an exclusive invitation-only lounge during the four-day event in New York City from July 16 to 19, 2026.
Held at the Javits Center, the premium hospitality lounge will bring together corporate partners, senior executives, elite athletes, celebrities and industry leaders in a dedicated networking environment featuring private meeting spaces, premium dining experiences and curated hospitality activities.
The initiative is part of a collaboration between Visit Qatar, Qatar Airways and Fanatics, supported by the strategic partnership between Fanatics and the Government Communications Office (GCO) of the State of Qatar. The partnership aims to strengthen cooperation across sports, tourism, entertainment and fan engagement while showcasing Qatar to influential global audiences.
Sheikh Jassim bin Mansour bin Jabor Al Thani, Director of the Government Communications Office, said the event provides an important platform to engage international stakeholders and highlight Qatar's strengths as a destination for leisure, business and major sporting events.
Visit Qatar CEO Eng. Abdulaziz Ali Al-Mawlawi said the organisation was pleased to return following a successful debut last year, adding that the partnership reflects Qatar's commitment to building meaningful international connections and promoting the country as a world-class destination for tourism, sporting events and business opportunities.
The addition of Qatar Airways further enhances the experience, reinforcing Qatar's reputation for premium hospitality and award-winning service while strengthening the country's international presence through one of the world's leading sports and entertainment festivals.
Fanatics Fest NYC brings together fans, athletes, sports leagues, brands and entertainment personalities from around the world, providing Qatar with another opportunity to promote its tourism offerings, global sporting credentials and investment opportunities to a high-profile international audience.
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