WhatsApp has officially started rolling out a new feature that sends instant notifications to users when a new message is pinned in individual chats or shared groups.
The feature is included in the latest WhatsApp Beta update for Android, version 2.26.27.4.
According to WABetaInfo, the update changes the previous system, which required users to manually open a chat to see the pinned message at the top of the screen.
With the new feature, the alert will appear directly on the phone screen and include a preview of the pinned message.
This is designed to help users avoid missing important announcements and information.
The feature is currently being rolled out gradually to beta users and users of the latest app versions across different operating systems.
It also complements WhatsApp’s multiple pinned messages feature, which gives users better organisation and more effective communication within the app.
WhatsApp is also testing another feature that sends reminder notifications for contacts’ birthdays.
The feature aims to strengthen social interaction between users and help them congratulate friends and family on time without missing personal occasions.
These updates come as part of Meta’s strategy to transform WhatsApp from a simple messaging tool into a more dynamic and integrated platform.
The updates also support productivity, large group management and stronger social engagement, while helping WhatsApp compete with other platforms focused on personal occasions and data integration.
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